Going, Going, C’mon! – Vibrant festival flavour for Manheim Portugal hybrid launch

Uptempo music filled the Lisbon air as Manheim Portugal launched its new hybrid auction programme.

Themed on the joy-filled Santos Populares, a traditional festival that takes place every June, 270 customers attended the auction lanes, enjoying food, drink and a colourful dose of pimba music. An additional 225 buyers joined auctions online for the event.

The new hybrid sales programme was unveiled after a customer survey underlined a sizeable Mediterranean appetite for a return to physical auctions. 

Customers can now enjoy two hybrid sales per month at Manheim’s Lisbon and Porto bases.